The new commercial pattern of Chinas textile industry

With the advent of the "Internet +" era, the transformation and development of China's textile industry has also formed a new business pattern, and electronic commerce has become an important driving force for the transformation and upgrading of the textile and garment industry. All the major industrial clusters, professional markets and industry associations are trying to integrate the industrial resources and strengthen the construction of e-commerce public services. More and more B2B platforms are focusing on the textile and clothing industries, using the Internet to break through regional restrictions and widen the traditional marketing channels and the scope of the market.

As the development of e-commerce is developing in a diversified way, how to build a competitive e-commerce mode has become the focus of attention of the industry.  By the circulation branch of the China Textile Industry Federation, the industrial cluster Committee of the China Textile Industry Federation, the China Wool Textile Industry Association and the people's Government of Xiuzhou District, Jiaxing, the 2017 China (Honghe) sweater e-commerce B2B business model innovation forum was held in Jiaxing on 8 days. This forum takes the innovation of industrial B2B business model as the core content, and brings together many industry experts and domestic major wool textile professional market representatives to discuss the development status of China's textile and clothing industry in the field of B2B e-commerce, and discuss the future development trend of the sweater industry in the B2B business model.

Xia Lingmin, vice president of the China Textile Industry Federation and the president of the circulation branch, said that the current Chinese textile and garment market is in the key strategic period of industrial structure adjustment and the development of dynamic transformation. Facing the change of market environment caused by domestic consumption change and consumption upgrading, the industry needs to find new power conversion to promote its own sustainable development. In the future Internet Ecology, B2B will be the focus of the industry. Whether it is the Internet enterprise or the traditional enterprise, we should combine its own capabilities and characteristics to innovate the path of brand development, and take the value demand of supply chain as the core to create a "service enterprise" to meet the needs of intelligence, individualization and customization. "Industry".

Light and big textile

Under the new situation, how the industry and industry choose to develop and how to explore online and offline integration has become the focus that the industry must pay attention to. The head of the consumer goods industry department of the Ministry of industry and information technology of China said that in the face of new changes in the new situation, the textile and garment industry should seize the opportunity for the development of the new era. By vigorously promoting the implementation of the "three products strategy", the competitiveness of the industrial brand should be continuously improved and the traditional industry is rapidly developed from the traditional industry to the technology industry, the fashion industry and the green. The three major changes in the color industry.

Industry experts believe that a new round of scientific and technological revolution and industrial change is being put forward, and China's economy has entered a critical period of speed change, structural transformation and power conversion. Facing the new situation and facing the overall development of Internet technology, I believe that the future electricity supplier will penetrate into the whole sweater industry chain. In the social environment and industrial atmosphere created by "mass entrepreneurship and innovation", through innovative breakthrough, new business models and industrial formats are driven and formed, and then the comprehensive and coordinated development of industrial chain, value chain, innovation chain and service chain is realized.